Mobile Operating Systems: Targeting New Markets Geographically

Lovely
Apr 1, 2014

Nowadays, every single mobile platform for application development can be seen moving through its challenging competitors. Earlier, the market leader in the mobile Operating systems was Apple’s iOS operating system.

Mobile Technology Transformation

Now the competition only remains between Android and iOS systems. Other notable presences in the market are of Blackberry OS, Windows Phone and Symbian. Numerous app developers are extending their reach in every OS through their skilled app developers and innovative strategies.

Rapid Launches

The Android mobile platform OS to date remains the most widely used mobile phone platform across the world. During February 2012, device sales crossed more than 300 million users. During 2008, the first Android device was officially launched when HTC commercially showcased the “Dream” model. Over the past few years, mobile device makers like Sony and Samsung have extended their market share by launching extremely advanced tablets and smartphones.

Mobile Operating Systems

Google launched its line of smartphones classified under the “Nexus” series. These devices carry a stock operating system with no customization provided from the manufacturer’s side. Moreover, Motorola’s mobility was attained by Google, allowing them to create a completely homegrown, launched "Nexus" device of their own.

Mobile Technology and Innovation

With rapidly growing technology and innovations, the sphere of Android has notably moved beyond the tablet, smartphone, and phablet segments. Numerous large electronic corporations have created smartwatches running on the Android platform. Furthermore, the use of mobile operating systems is also expected to extend to reach gaming consoles, personal computers, and televisions.

Another majorly used OS, which is iOS for Apple devices, currently allows App developers to sell their applications through its App Store in 100 nations worldwide. Thirdly Blackberry platform for its devices has its availability in over 65 markets, supporting six languages. Mobile application development company in India has a significant share in worldwide applications and is creating innovative apps with the passing days.

Conclusion

Concluding the market analysis report of 2013, the growth of the smartphone industry is expected to cover more than 27% of shipments in the world, with a share in various North American markets exceeding 48% and 60% in Western Europe.