Eminenture is an incredible transformer that promises to have a great digital future pillared on the best strategic approach. Our disruptive technologies collate innovation & upskills to onboard new partners and hundreds of associates for living up to promises. These are to change for better future, faster growth and greater opportunities.
Efforts need a boost, which motivates customers and employees to go some extra miles with us. Excelling in delivering premium quality, value-additions, excellent performance and timely feedbacks drives the way we engage & onboard to pinnacle, crowning us with more opportunities & leadership.
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Cookie Policy
Our cookies policy is applicable on our all public Eminenture branded websites, links and online services available on all other sites and services by default. Cookies are small text files that we place in your device when you access our website. This practice enables us to recognise your device if you browse our website in the future. Simply say, we offer a better user experience using these cookies for statistical analysis of what you read and shared from here.
Making Web Experience Valuable
Cookies are vital if your business is connected with the internet. They make web pages great, useful and interactive. We are able to store your browsing experience in our database, which is used for improving user’s web journey. We customise our web pages to make it attractive, interesting and valuable to spend more time on our website getting information that you would like to have.
Types of Cookies That Eminenture Uses
I. Performance Cookies
Also known as analytics cookies, these collect data about your visits in a unique and autonomous manner. We get the aggregate numbers and trends through its report. Eminenture allows third parties to set these cookies so that we understand and analyze our audience and improve its web experience accordingly. As we use Google Analytics- a web analytics service by Google, Inc., the search engine uses performance cookies. Whatever these carry inside, it is transmitted to & and stored on Google servers in the United States. If you have activated anonymisation, your IP address will be truncated within the European Economic Area. The whole IP address is transferred to the Google server in only exceptional cases. We encode or anonymise your IP address before sending it to Google servers. The search engine uses it on behalf of the operator of our website so that it can (a) measure the use of our website (b) create report on web activities for operators, and (c) provide web operators with other pertaining to web activity & internet usage. Google does not use your IP address information other than analysis of your web experience. You may prohibit the use of cookies by adjusting its settings on your browser. It’s noteworthy that if you restrict, you may not be able to use the full functionality of our websites. Alternatively, you can prevent the vulnerability of Google Analytics by downloading & installing its Opt-Out Browser Add-On for your current web browser via http://tools.google.com/dlpage/gaoptout?hl=en.
II. Functionality Cookies
We may draw your preferences for operational settings on our websites via these cookies. It bars you from resetting the preferences every time you browse our site. Let’s say, you mostly browse videos on our websites. These ones recall optimum video streaming speed or volume setting or the sequence in which you look at the comments on one of our forums. These do not identify you as an individual.
III. Social Media Cookies
These cookies allow third party organisations to recognize you if you access our websites through social media credentials. The third-party organizations may serve their own purpose through them. They may show up ads and content from us when you visit its websites or access applications. Besides, if you use social sharing button or widget on our websites, that button records your action for serving its own purposes. To know more about, look into each social media organization’s privacy and data protection policy to understand (a) how it uses cookies, (b) how it tracks you from our sites, (c) how to control such cookies & buttons.
IV. Targeting / Advertising Cookies
These are the source of tracking & targeting your browsing experience for email marketing or any other online advertising that can benefit business and professional interests. If you register with our websites through any digital form, we may use your credentials to customize the emails corresponding to your interests. We may ask third party advertising platforms and technology companies to show our ads on their interface, which define “retargeting technology”. It helps us to fill up our websites with what you find interesting.
These cookies record anonymised movement patterns on a website, which helps to customize banner advertisements as per your interest. We keep these details completely anonymous and t draw statistical analysis only. We do not store your personal data. Neither do we use it for retargeting technology, as it is subjected to the applicable statutory data protection regulations. We are also associated with companies that reach out to the visitors who haven’t visited our websites before. These don’t target you individually. Rather, a variety of other data, like behaviour across websites, information about individual devices and IP addresses, helps them to show up advertisements.
V. Session Cookies
These cookies live as long as a web browsing session stays active. These files link your browsing actions with our website during the web journey and later, get expired with the ending of that session. The user navigates secure parts of the web page through their assistance.
VI. Persistent Cookies
Unlike session cookies, the persistent cookie gets stored when the browsing session terminates. Being on the user’s device, it helps to recognise the preferences or actions of the user. It serves a variety of purposes, such as storing the language and regional preferences of the user at the end of each browsing session. Moreover, we access the services of the third-party analytics service provider for getting deep with cookies to know about users’ behaviour so that his experience could be more improved and convenient next time.
Besides, it helps us to know what type of content the visitors like. This knowledge helps us to figure out what sort of content to be targeted with. By default, the settings of the browser allow acceptance to cookies, which you may change or access to delete existing cookies. This is a way to prevent future cookies from being accepted by default. We would like to inform that disabled cookies may disallow access to certain parts and functions of our website. If you need to know about cookies in details, click here.
VII. Third Party Cookies
These cookies are insight providers, which is based on users’ web experience. We run targeting advertising campaigns on these insights, upon measuring the effectiveness of our campaigns. These files guide us on how to make our ads more relevant to users. The third parties use them to drill information about users’ browsing activities, like page visits, links clicked and downloaded content etc., on our website. The third-party websites and their network websites display our adverts, which are based on your browsing history of our website. If you don’t want to receive those advertisements, you may set preferences on our partner websites. Or, you may also visit Network Advertising Initiative or Digital Advertising Alliance websites to do so.
VIII. Video Cookies
Your cookies may be saved on your own devices because of your browser’s settings. However, some parts of our website may not be seamlessly functional if cookies are disabled. For a detailed overview of how to change settings, you may contact your browser’s support team.
Comply with GDPR
We abide by the General Data Protection Regulation (GDPR). It ensures that the personally identifiable information collected through cookies will require consent from data subjects (data owners), which can be internet users. They shall be clearly informed that their cookies and data are collected and will be available or deleted at their request.
We also segment anonymized information as personal data (as in the Act) if it is combined with other details to identify a specific individual.
Under the aforementioned Act, Eminenture clearly states that we use the aforementioned cookies to collect your information for target marketing and to enhance your experience. We ensure its fair processing. This also applies to personal data obtained from third parties.
We collect personal data for specific reasons. The motive behind collecting it is clear, and we obtain consent from data subjects beforehand.
Why Do We Need Third Party Cookies?
As aforesaid, the aim of these cookies is to track and fulfil online-advertising purpose. We track third party companies’ website, like Adobe, Google, Facebook, LinkedIn, YouTube & Twitter for achieving the following purposes:
How can you turn off cookies?
Your browser generally allows you to turn it off or stop cookies. If you don’t get this option, explore settings to switch it off through the “options” or “preferences” menu of the browser on your desktop or other device. If these all tweaks do not work, you can go to “help” option for catching its details. It’s noteworthy that turning them off may end up in getting no better and personalized experience as you intend.
In case you are concerned with any third party platforms, or someone who monitors browsing history across unrelated websites, please visit the Network Advertising Initiative, i.e. https://www.networkadvertising.org/. If you really want to turn them off, visit http://www.networkadvertising.org/choices/.
In case you are opting-in for target advertising through the European Interactive Digital Advertising Alliance, visit http://www.youronlinechoices.eu.
Contact Us
In case you have more queries about our privacy and cookies policies, contact us privacy@eminenture.com
