Home
Case Study
PPC for Cosmetic Clinic
Winning Traffic in No Time Was a Tough Goal
"A Google AdWords campaign successfully attracted relevant traffic."
Google AdWords is the quickest way to drive traffic to a website. The Australia-based cosmetic clinic struggled for audience recognition; while organic results typically take three to six months, the clinic required faster solutions. Our paid marketing strategy via Google AdWords immediately hit the target because the landing pages were fully optimised and keywords were targeted, which resulted in a high quality score that made the campaign a success.
Challenges
Online traffic is earned through the best online promotion strategies and dedicated efforts. Due to high local competition, we decided to switch to Google Ads campaigns initially. Challenges included:
- Analysing the scope, traffic, and user behaviour was difficult
- Eliminating over-clicks was a tough task
- Competing in the market seemed like a dream
- Landing pages and content required optimisation
- Settings for conversion and tracking were urgently needed
Solution Provided
Efficiency and dedication were the keys to our success. We applied the rules of paid campaigns for promotion to ensure victory. Our digital marketing solutions included:
- Auditing with expertise to tap into user behaviour
- Engaging customers with interesting content
- Optimising landing pages and content
- Frequently tracking referrals and organic traffic
- Making it difficult for competitors to retain their positions
Process Used
Running, monitoring, and editing ad campaigns are our forte. We managed the budget and maintained a high ad score by following these steps:
- Obtained approval on keywords
- Optimised landing pages accordingly
- Prepared a winning strategy to achieve a high-quality score
- Optimised the Google My Business account and Maps
- Won bids on a shoestring budget
Result
Digital ads pay off when you receive leads in abundance. We earned clicks from the most relevant audience, and the overall results were valuable, as leads exceeded the expectations. Outcomes included:
- Audience reached in no time
- Cosmetic clinic treatments gained recognition
- Visibility improved swiftly
- Ranking was enhanced indirectly
- Ad campaign targets for generating inquiries were achieved
Benefits Client Got
The client was delighted with the results and found it beneficial to gain an audience quickly. Benefits included:
- Increased clicks on the website
- Consistent traffic from different channels
- A sudden improvement in Google ranking
- Leads arrived from all around
- Efforts paid off completely
Presenting Performance with Facts
Figures to Measure the Accelerating Rate of Improvement
0
%Qualified Patient Lead Growth
0
%Reduction in Cost Per Acquisition
0
xReturn on Ad Spend (ROAS)
0
%Conversion Rate Increase
Success Stories
Eminenture—The globally acclaimed most trusted BPM company
Case Study Castle Renting Got Leads Organically
Our SEO plans let the castle renting business reach the top of SERPs via 10+ keywords.
Case Study NRI Consulting Business Scaled Up
The web traffic turned 800% up and leads jumped up via our SEO practices.
Case Study 400% Traffic Up for Psychiatry
The web visibility rose up to 400% with 25 ranking keywords via our SEO practices.
Case Study