Have you listed your business in the business directory of Google?
It’s where most of the online merchants love to locate their business. Google creates an information graph consisting of your business profile. It proves handy when your customers search you by name and location.
They get it from there on the information panel that is present on the right pane of the search window. The search engine collates your business information by pulling it from online business directory scraping, besides the information panel.
It proves a magnet to pull your target audience. When it intends to contact you, it fetches your contact from there and makes direct calls. And hence, you get closer to the conversion, which bags hundreds of dollars as profit. But, it can’t be possible unless your website is among the top ten ranks.
There are many queries pertaining to the Google My business login, or keywords, or account that you want to solve in a wink. This blog comprises what pushes you in the hot water when it comes to a business listing in the leading search engine.
- Anybody can input the change:
Google listing acts like an open book. Irrespective number of people can edit or upload the changes in this listing, even if it’s any competitor. You can take it as a downside since you might not notify any incorrect editing. It could be positive, if someone corrects your business location.
Therefore, it makes sense to log into your Google My Business dashboard frequently.
- Just explore its ‘classic view’. Whatever changes have been done, you can spot them easily. This practice bans the dissemination of misinterpretation.
- Go to the ‘Review Updates’.
- Browse to detect if one has edited under the ‘suggested edits’. If it is so, the search engine airs it without ever being notified.
However, the leading search engine sends a notification. But sometimes, it might be skipped. So, you should practice to check it more often.
2. Maximize the utility of business profile:
Google My Business offers space of up to 1500 characters. Put the best words here to explain your business profile. Brainstorm how to use initial 300 characters wisely. Make it engaging. Incite interest by inserting things like:
- Business update, like new business premise, new launch, merger etc.
- Launching an event
- Highlight offers, like discount & sales
- Add an image, if possible and contact details
3. How to deal with fake Google review:
Sometimes, expelled employees feed negative reviews to showcase their hatred. However, people do come with appraisals in the Google feedback. So, you should determine if it’s positive or negative. If it sounds duping, you can:
- Go to the Google My Business dashboard.
- Select the negative review.
- Click the three dots up in the right next to the review.
- Select “Flag as Inappropriate” option.
- Alternatively, you can post your situation in the Google My Business Forum. You will get the best suggestion there.
This flagging will send a request to Google about this negative feedback. It will send a confirmation mail within three days. Get ready with the evidences to prove that the review is inaccurate. The evidence that you provide with should be pressing, rather than a dramatic emotion.
4. Regain access to your listing account:
It’s a protocol to keep the control of listing in your hands. As an owner, it’s mandatory. You may lose any vital business inquiries that could be of billions of dollars, if its credentials are not in yours hands. However, you can settle under the table by asking for your credentials. If you fail,
- Access Google My Business account.
- Catch the snippet that shows the email address of the account owner. Ask him/her to hand it to you.
- If you don’t recognize that email in the snippet, hit ‘Request Access’. Fill the form. Google will send an email to the owner of the listing and you. The existing listing owner will have to respond within seven days. Even, the search engine serves you the link to trace the update.
- If you receive an approval, you’ll get the credentials of ownership.
- If, anyhow, you don’t receive any mail from the Google, you can check your eligibility to claim the listing. Click a ‘Claim’ or ‘Verify’ button after signing in its dashboard.
5. How to get answers pertaining to its listing:
You can visit the top contributors of the Google My Business Forum. Place your query. You’ll be surprised to see the solutions from experts.